
Readability
The Readability benchmark checks if your writing is clear enough for both people and AI. Smooth flow + simple language = higher chances of being pulled into AI answers.
What is the Readability benchmark?
Readability is about how easy your text is to understand for both humans and AI.
It measures:
Fluency → Grammar, sentence flow, natural language.
Simplicity → Clear explanations, no jargon overload.
Structure → Logical flow (Intro → Main points → Summary).
Scannability → Short paragraphs, bullet points, lists.

Why Readability matters for AI visibility?
AI models don’t like struggling with messy text. If your article is long, unstructured, or stuffed with buzzwords, the model will skip it for something cleaner.
Page A → “AI visibility is the ability of your site to appear in answers. To improve it, focus on structure, credibility, and readability.” (short, clear, quotable)
Page B → “In this day and age of generative AI where things are changing fast and companies must adapt or be left behind, it is important to consider…” (long, fluffy) Page A wins every time.
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